2009年12月25日 星期五

Marvelous Ornament-Swarovski

It can’t be denying that people can’t resist shining and pretty things. The rich especially prefer wearing jewelry when they attend particular occasions for attracting the spotlight of media. Swarovski is a world famous brand of crystal’s company and it produces a lot of related products and amazes the public.








from:www.beautifulontheinside.com.au/blog/page/2/


Swarovski was found in 1895 by Armand Kosman and Franz Weis using Daniel Swarovski’s expertise at glass-cutting and his family name. Daniel patented an electric glass-cutting machine which facilitated the production of crystal glass and that prompted the company to be set up. His financier Armand Kosman and Franz Weis founded the Swarovski company and run a factory in Wattens, Tyrol. Its crystal range includes crystal sculpture and miniatures, jewelry and couture, home decor and chandeliers. The logo of it was an edelweiss flower but it was replaced with the swan logo in 1988. However, it is currently marked with simple Swarovski name. In addition, the Swarovski Group includes Daniel Swarovski (jewelry, handbags, accessories and interior design objects), Schonbek (a crystal chandelier manufacturer). It runs a crystal-themed indoor theme park at its original Wattens site. The Crystal Worlds centre is fronted by a grass-covered head, the mouth of which is a fountain.
With its reputation, many entertainers like Beyonce wear clothes with Swarovski crystals in their concerts to boost the atmosphere. Recently, it released products for different parts of our bodies and for other purposes. No wonder it will be the top brand of crystals.
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2009年12月11日 星期五

The Best Company at Leisure Time-Pringles

















If you are watching TV or movies, only films without something to eat sometimes make you bored. At this moment, snacks are always good choices and potato chips are one of the most popular snacks among the public. Pringles are a well-known brand in the market all over the world and today I would like to introduce this brand.
from:www.theartofair.com/item46.htm



from:www.myspace.com/carlos6615


Pringles were founded in the U.S and it was produced by Procter&Gamble. The name of it was selected from a telephone book due to its pleasing sound. At first, other snack manufacturers opposed that Pringles didn’t meet the definition of a potato chips since potato chips made from dried potatoes. However, Pringles have less than 50% potato content so it chose to rename their products “potato crisps”. Unfortunately, another issue happened in the UK for the term “potato crisps” refers to the product that the Americans call “potato chips”. In 2008, they won the accusing and didn’t need to pay Valued Added Tax for potato chips and potato-derived snacks.











from:
www.charissaelliott.com/pringles.htm

Its packaging is particular, which has a tubular can with a foil-lined interior and a resealable plastic lid. Its logo is a stylized cartoon caricature of the head of the male figure and it is commonly known as Julius Pringles. He has a large mustache and parted bangs and it is easy to recognize. There are several flavors about the crisps included original, salt and vinegar, sour cream and onion, Cheddar cheese and barbecue. Particular flavors are only in limited market areas. For example, curry flavor available in the UK. Limited edition flavors include honey mustard, cheesy fries, onion blossom and Mexican layered dip.








With the slogan” Once you pop, you can’t stop” in the U.S, the U.K and Australia and the Republic of Ireland and the one” Everything pops with Pringles”, its fame spreads widely and you can see they are around you when you go picnicking, go to movies and so on. Next time if you are lonely watching TV, maybe Pringles are good companion.

from:


from:preparednesspro.wordpress.com/2009/06/04/




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2009年12月4日 星期五

I’m lovin it- McDonald

I remember in my childhood my friends and I like to eat McDonald because there are always some surprises along with “kid meal”. Every time when I saw my classmates’ parents bring them McDonald for lunch I was really envy of that. For kids, it is really an award to eat and play in McDonald. For students and adults, it is a place providing us to study and hanging out with friends.








from:www.splicetoday.com/consume/boycott-mcdonald-s




McDonald’s is the leading global fastfood retailer with more than 31,000 local restaurants all over the world. The business began with a restaurant opened by brothers Dick and Mac McDonald in San Bernardino in 1940. They introduce the “Speedee Service System” and established the principles of the modern fastfood restaurant. At first, the mascot of McDonald’s was a man with a chef’s hat on top of a hamburger shaped head whose name was “Speedee.” It was eventually replaced with Ronald McDonald. Later, with the expansion of McDonald into many International markets, the company has become a symbol of globalization and the spread of the American way of life. It also makes people discuss about obesity, corporate ethics and consumer responsibility. They release many kinds of flavors irregularly and many of them are very popular among the public, such as Big Mac and Chicken McNuggets. Many adults like to bring their children there because there are usually some playgrounds in the store so that the parents can relax and accompany their children at the same time.



from:www.grubgrade.com/tag/angus-burger/





Although McDonald faces many competitors like KFC and Burger King, it still carries out a lot of campaigns to lure people to consume. For example, it asks some famous entertainers to advertise for it or release some particular products seasonally. It also sponsors many sport competitions like the Olympics or the World Cup to make it more notable. It’s surely that it has a wonderful marketing strategy so that’s why its business is so prosperous.
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